A friend of mine is an excellent psychologist, and she was asked recently if she had a website, which she didn’t. She was told that if a potential client was... read more →
There are companies, brands and products that owe their success entirely to clever social media marketing. Digital marketing, when used well, is word of mouth at its finest. Social Media... read more →
The secrets to brand building You would have to be living under a rock to not know that you can use social media to promote your business. Those annoying never-ending... read more →
People who have studied or made careers out of digital marketing can tell you that social media is a vital funnel for generating sales. Experts probably could have seen this... read more →
Social media platforms like Instagram have a very definite lifespan. You can’t always predict when they are born exactly when they will die, but you can be sure that their... read more →
Small businesses live and die by word of mouth. This has been the way since the birth of business itself (I think around the caveman times!) While larger corporations have... read more →